Idea Validation

One of the main causes of failure among new businesses is lack of idea validation. Many entrepreneurs invest time and money before even verifying whether the market truly needs the solution they're offering.

That's why Vibz starts with an essential step: analyzing and validating your business idea.

The Lean Canvas, created by Ash Maurya, was incorporated into Vibz's methodology precisely because it brings together all critical elements of a business model on a single page.

Our AI guides you through this reflection, questioning and suggesting points you might not have considered, helping transform your intuition into strategy.

How this stage works

By following the Lean Canvas step-by-step within Vibz, you'll answer (with AI support) the fundamental questions that structure any successful business:

Problem

What pains, needs, or challenges does your business intend to solve? Strong businesses are born from solving real and relevant problems.

Customer segments

Who are the people or companies that benefit most from your solution? Are there different possible customer profiles?

Solution

How will your product or service solve the identified problem in practice? Here you describe the customer's experience in achieving the promised benefit.

Value proposition

What makes your solution unique and desirable? It's the reason why customers will choose you over other alternatives.

Channels

Through which means will you reach and deliver value to your customer — online, physical, or hybrid?

Revenue streams

Where will the money come from? Direct sales, subscriptions, commissions, advertising, or another model?

Cost structure

What are the main costs necessary to operate your business sustainably? This includes people, infrastructure, services, and taxes.

Key metrics

Which indicators will demonstrate that the business is progressing (e.g., monthly revenue, number of customers, retention rate)?

Competitive advantage

What do you have that cannot be easily copied? It could be technology, brand, channel access, know-how, or community — the true differentiator that ensures long-term relevance.

Why start here

This stage isn't just filling out a framework — it's a strategic reflection process.
With the intelligent support of Vibz's AI, you receive personalized guidance, improvement suggestions, and alerts about possible inconsistencies in your model, significantly increasing your chances of creating a viable, sustainable, and differentiated business.